Service
Co-Sell Playbooks & Sales Kits
Partner reps are not paid to learn your product. They are paid to close their number. If your enablement takes more than a few minutes to absorb, it will not be used.
These kits are deliberately short: a clear joint value proposition, the three questions that qualify your solution into a deal, and copy a rep can send today.
The friction point
Most partner enablement is a 40-slide deck built for internal audiences. It gets forwarded once and never opened again.
The result is a partnership that exists on both websites and nowhere in either pipeline.
Concrete deliverables
What you receive, stated plainly. Scope is confirmed on the discovery call once I understand your roster and current motion.
| Deliverable | Detail |
|---|---|
| "Better Together" one-pager | A three-page joint value proposition written for the partner's customer, not your marketing site. |
| Rep qualifying cheat-sheet | Trigger signals, three discovery questions, and the hand-off motion on a single page. |
| Outbound templates | Email and call scripts for partner reps introducing you into an existing account. |
| Objection guide | The four objections partner reps hit most, with plainspoken responses. |
| Enablement session | A live 45-minute walkthrough with the partner's sellers, recorded for new hires. |
What I need from you
You provide the business context; I provide the execution. This is the full list.
- Your current positioning and two or three reference customers
- The partner's solution overview and target segment
- Access to one partner rep for a 30-minute reality check
- Approval on brand and claims language
Start with a discovery call
Thirty minutes. We review where your partner channel is leaking, whether co-sell playbooks & sales kits is the right first move, and what the next concrete step looks like.
Book a 30-minute call
Open times are on the calendar. Bring your partner roster and the current pipeline picture.